Several weeks ago I signed The Fields Church up, and did $100 worth of advertising.

I did a local champaign that was only directed towards those within 18 miles of Mattoon.
For the $100 we had almost 40,000 ad impressions.
Impressions are the number of times the ad loaded on a page.
Our ads loaded on pages where Google search users searched for specific keywords. (ie Mattoon Church, Charleston Church, Kids Ministry, Youth Ministry, Kids Program, ect)
Also our ad appeared in YouTube videos and iOS apps.

The ads were linked to our website, and were clicked over 60 times.

So for $100, our name appeared 40,000 times, and drove 60 people to our website. Not bad.

How to get $100 free of Google Adwords

1. Sign up for Google Adwords.
2. Edit your billing preferences. Google Adwords charge $5 to your credit card to start your account. Then once they give you the $100, they give you back the $5.
3. After about 2 or 3 hours, your “Customer ID” will appear.

4. Once your Customer ID appears, call Google Adwords 1.800.848.9256 to get your $100 coupon code.

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Merlin gives a good plan on how to deal with your email, by processing each email by doing one of the following.

Choose one action to do on each email

Delete
or create a single folder called “archive” that you throw it into.

Delegate
Forward it to someone else.

Respond
Get it out and do something with it as quick as possible.

Defer
Answer it later. Put it in a folder called “Respond”

Do it
Put it on your calendar, to do list or wherever. Just get it out of your inbox.

You can check out Merlin’s original Inbox Zero presentation that he gave at Google. It’s about an hour long, but so worth it. Watch video.

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When the big weekend is over; remember to thank your team.
They are the ones that take my crazy ideas my head and turn them into reality.
Before Easter was even here, the staff started coming up with a list of those that we needed we needed to thank after the weekend.

We shot out hand written thank you cards to everyone that played a part.
No matter how big or small.

To Lead Pastors: Remember your staff, paid and volunteer. Remember your administrators, your assistants.

To Staff : Thank your Lead Pastor. Take him (or her) to lunch, breakfast. Something.

Volunteers – This is what makes the ship run. Our volunteers were involved in:

creative element
script writing
worship team
tech team
ushers and greeters
those who made muffins
church board
photographer
coffee maker
creative team
interactive game mc
kids check in station
pastors’ family
administrative
family life ministry
prayer team

Be sure to thank Pastor’s spouses & family.
Thank them for their Spouse’s time away from their family.

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Places to find the cheapest prices online
Google Products
Bing

Get money back on purchases
Bing Cashback – When you search for a product, look for the cashback coin. You will get that percentage given back, after the purchase. Brad Ruggles has a great post on how to take advantage of this.

Amazon Associates – Anything you purchase on Amazon, create a link for the specific product with our associates account and get up to 10% cash back. Just be sure to purchase the product with a different account in Amazon, than the one the link was created with.

Amazon Subscribe & Save – Items that are reoccurring purchases we can get 15% off + free shipping. Limited to household supplies, grocery and health products.

Online Coupons
Always do a quick google search for the company + coupon codes before finalizing any purchase online.

http://www.retailmenot.com/ has some great coupons too.

What are some ways you save $$ online?

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Week of March 8: Send Medic Kits to regular attenders
Week of March 15: Send Postcards to entire database. (everyone and their dog that has even thought of coming to those who have attended for 25 years)
Week of March 22: Send Postcards to regular attenders

Today we sent out our “Medic Kits” to attenders of The Fields.

Included in the kits.
Coloring Pages & Crayons for Kids
Media Cards with links to music, videos, and games for Teenagers
5 Invite cards, 1 Prayer card, 1 Postcard, 5 Stickers
Roll of lifesavers.

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Our question each year has been, “Are we reaching new people?
Or is it just a Sunday when everybody ‘shows up’?”
The greatest marketing tool that the church has, it peer 2 peer.
Yet, only 2% of attenders people invite someone to church in a given year.
That means 98% of attenders never invite anyone to hear the greatest story of humanity. – Thom Rainer – The Unchurched Next Door

Is it because they don’t care others?
No, I genuinely believe they do, they just don’t know how to invite.
So, as a church, we looked at how we could help our attenders to invite others.
What can we do as a church to help them invite their family and friends?
82% of the unchurched are at least somewhat likely to attend church if invited.

Our theme for Easter this year is “Rescue.”
We’ve created “Medic Kits”.
Cute right.
Two weeks before Easter our families will receive these “Medic Kits,” which are an envelope that will include items to promote Easter, and to provide offline tools for them to invite their family and friends.

Front

Back

6 x9 Folded Envelopes (VistaPrint)
Invite Cards (GotPrint)
3 Pack Crayon Boxes Bulk (Ebay)
Bulk Lifesavers (Ebay)

I was able to purchase all of these thru Bing with cashback.

//This was a post I did for Planning Easter//

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